A FORMER London PR director turned pub owner and self-taught chef has been crowned PubChef of the Year 2008. Ross Williams, who left London five years ago to buy the Wellington , in Wellington, Herefordshire, with his wife, Philippa, scooped the top title in the PubChef Food Excellence Awards at a glittering awards ceremony at the Dorchester Hotel on Park Lane, London. “I was already using I.O.Shen knives and was proud to be approached to contribute towards the development of their range”, said Ross

TESCO GO ONE SHARPER - KE280 Commercial Electric Knife Sharpener – Press Release

Tesco are the first Supermarket to purchase the Nirey KE280 Commercial Electric Knife Sharpening Machine from Knife Wizard Ltd.  The KE280 was launched in 2002 and in 2003 was awarded ‘Best of 2003’ and ‘Catering Product of the Year’ by Meat Trades Journal and another leading publication.  This model is the commercial version of the KE3000 Professional machine which is stocked by many in the Housewares industry (RRP £129.95).

Subsequently, thousands of butchers (approximately 1 in 2) have purchased this machine.  Supermarkets however, were slower to respond but after extensive testing in 5 stores, Tesco’s Mark Withers pronounced the KE280 a winner and ordered 470, one for each of the Tesco stores with fresh food counters.  Training and installation will take place between November ’07 and January ’08.

“Catering Product of the Year 2003” – Catering Today

“Best of 2003” – Meat Trades Journal
‘The KE280 combines performance, simplicity, safety and value’.

Restaurant Magazine
KE280 - “The whole process of sharpening is hassle free. All the steps are clearly shown on the side of the unit to help you. Just 12 strokes of varying pressure is all it takes’.

Restaurant Magazine
I.O.Shen Knives – ‘The best thing about them is that you get all the benefits of a Japanese knife, longer lasting sharpness etc., with the more familiar European handle. The blades are exceptionally good. ****’